Cannabis Industry Spotlight: Eminent Consulting’s Emma Chasen on Elevating Plant Medicine Through Education

Emma Chasen

Cannabis educator Emma Chasen has a mission to educate people on the science behind plant medicine, so that they may take charge of their own healing. We love her because she’s really good at explaining scientific concepts around cannabis in a way that is accessible and helpful to the general public. Named one of Weed’s Leading Women by Newsweek, Emma co-owns and operates Eminent Consulting, a cannabis consulting business that offers educational training and craft industry development for cannabis industry professionals and businesses. She helps brands develop educational marketing collateral and ongoing educational programs to further elevate their brand presence in a competitive industry. 

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She also helps struggling and newly emerging cannabis businesses with business organization, and sets them up for success in both the competitive medical and adult use markets. Keep reading to learn a thing or two about her

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Building a U.S. THC Brand, One State at a Time: Cannabis Weekly

(Bloomberg) — How many brands of soft drinks can you name off the top of your head?

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Nearly everyone can come up with Coke and Pepsi, but go further down the list and it quickly diverges, based on regional breakdowns and local loyalties. That’s what the nascent cannabis industry is dealing with, too. Cannabis firms that want to dominate the sector are facing a rule of numbers — there’s only room for a few big names in any category, and breaking into American households with name recognition is a monumental task.

In the CBD industry, products can at least sell across state lines, so becoming the “Oreo” or “Tylenol” of CBD is within reach for the most successful players. But for companies pitching products that contain THC, the psychoactive ingredient in marijuana, brand-building gets tricker. Because regulations vary by state, crucial brand-building elements like formatting and packaging can

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DEADLINE REMINDER: Law Offices of Howard G. Smith Reminds Investors of Looming Deadline in the Class Action Against Aurora Cannabis, Inc. (ACB)

BENSALEM, Pa.–(BUSINESS WIRE)–Law Offices of Howard G. Smith reminds investors of the upcoming December 1, 2020 deadline to file a lead plaintiff motion in the class action filed on behalf of investors who purchased Aurora Cannabis, Inc. (“Aurora” or the “Company”) (NYSE: ACB) securities between February 13, 2020 and September 4, 2020, inclusive (the “Class Period”).

Investors suffering losses on their Aurora investments are encouraged to contact the Law Offices of Howard G. Smith to discuss their legal rights in this class action at 888-638-4847 or by email to [email protected]

On September 8, 2020, the Company announced that it expected to record up to $1.8 billion in goodwill impairment charges in fourth quarter 2020. According to Aurora’s press release, these charges included “up to $90 million” in fixed asset impairment charges “due to production facility rationalization, and a charge of approximately $140 million in the carrying value

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Martinez Cannabis Packaging, Labeling Business Moves Forward

By Sam Richards Bay, City News Foundation

MARTINEZ, CA — A proposed cannabis business that initially had been rejected by the city has now gotten a new lease on life, its owners receiving the go-ahead Wednesday to apply for a permit to open a cannabis packaging and labeling business in Martinez.

The Martinez City Council voted 5-0 to award a conditional certificate to Opposite Coast LLC. It is expected the council will vote on formal conditions of approval as soon as Oct. 22.

The original Opposite Coast proposal was submitted in June 2019 for a 10,000-square-foot cannabis manufacturing business at 4808 Sunrise Drive, in a light-industrial area on Martinez’s east edge. It would be in the same building as what is now the Velvet retail cannabis store (which Opposite Coast’s owners already operate) and the Yerba Buena Logistics cannabis distribution and non-storefront retail business.

During a January 2020 interview with

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Law Offices of Howard G. Smith Reminds Investors of Looming Deadline in the Class Action Against Aurora Cannabis, Inc. (ACB)

BENSALEM, Pa.–(BUSINESS WIRE)–Oct 9, 2020–

Law Offices of Howard G. Smith reminds investors of the upcoming December 1, 2020 deadline to file a lead plaintiff motion in the class action filed on behalf of investors who purchased Aurora Cannabis, Inc. (“Aurora” or the “Company”) (NYSE: ACB ) securities between February 13, 2020 and September 4, 2020, inclusive (the “Class Period”).

Investors suffering losses on their Aurora investments are encouraged to contact the Law Offices of Howard G. Smith to discuss their legal rights in this class action at 888-638-4847 or by email to [email protected].

On September 8, 2020, the Company announced that it expected to record up to $1.8 billion in goodwill impairment charges in fourth quarter 2020. According to Aurora’s press release, these charges included “up to $90 million” in fixed asset impairment charges “due to production facility rationalization, and a charge of approximately $140 million in

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Huronia West OPP bust illegal online cannabis business In Stayner, Ont. – Barrie

Huronia West OPP say they busted an illegal online cannabis business in Stayner, Ont., on Wednesday before noon.

Officers executed a search warrant at a home that police say was being used as a cannabis business called Chronic The Hedge Hog.

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OPP seize, destroy more than 10,000 illegal cannabis plants in Midland, Ont.

Police say they found six people in the home and a number of cannabis products, including marijuana bud, shatter, resin and edibles.

Michael Hutchison, 33, David Varley, 49, Debby Varley, 53 and Christopher Hutchison, 36, all from Stayner, Ont., along with Ashley MacIntyre, 24, from Wasaga Beach, Ont., and Lisa Miller, 52, from Collingwood, Ont., were each charged with possessing cannabis for the purpose of selling it and possessing cannabis for the purpose of distributing it.

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Akerna and Dutchie Integrate to Create Optimized Online Ordering Experience for Cannabis Consumers, Patients, and Businesses

DENVER, Oct. 1, 2020 /PRNewswire/ — Akerna (Nasdaq: KERN), an enterprise software, leading compliance technology provider, and developer of the cannabis industry’s first seed-to-sale enterprise resource planning (ERP) software technology (MJ Platform®), today announced an enhanced integration with Dutchie, the world’s largest and fastest-growing e-commerce solution for cannabis, to provide an optimized experience for cannabis consumers, patients, and business operators.


(PRNewsfoto/Akerna)

The integration expands safe online access to cannabis for consumers and patients, particularly at a time where the public health and safety concerns of the COVID-19 pandemic have accelerated the need for online e-commerce solutions across every industry, including cannabis.

“We are incredibly excited about this enhanced integration with an industry leader like Dutchie, which will allow us to deliver a more streamlined, modern online experience to help expand access to cannabis in a safe, compliant manner,” said Nina Simosko, chief commercial officer at Akerna. “We believe

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Christina Lake Cannabis Adds Sales and Business Development Leadership to its Roster – Press Release

VANCOUVER, British Columbia, Oct. 06, 2020 (GLOBE NEWSWIRE) — Christina Lake Cannabis Corp. (the “Company” or “CLC” or “Christina Lake Cannabis”) a premier producer of high quality, low cost, sun-grown cannabis flower, oil cannabinoids and hemp-based extracts and derivatives, serving domestic and international markets, is pleased to announce that they have hired Rob Jones as Executive Vice President of Business Development and Sales, and Milan Stefancik as Director of Sales & Marketing. CLC’s rapid growth has bolstered the Company’s efforts to carefully and strategically build a sales team with top-tier candidates that bring with them deep industry knowledge, experience and a proven track record of success.

Mr. Jones has over 36 years of experience in trading agriculture commodities worldwide to the feed, oleochemical and energy industries. Mr. Jones was previously Director of Sales and Marketing for West Coast Reduction Ltd., Western Canada’s largest independent rendering operation for the last 25

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