How Realtors Can Turn Around A Failing Online Marketing Campaign

Sam Mehrbod (Ph.D.) is a Top Producer Realtor, Investor, and CEO at Roomvu, an engine built for Realtors to convert their audience to leads.

In 2017, I co-founded a marketing platform for real estate agents. As a real estate insider and from my several years of experience as a realtor, I know agents’ pain: The business is rewarding, but it’s highly competitive. This is what makes effective marketing so important.

At the end of the day, I’ve found that many real estate agents tend to use Google and Facebook for advertising, just like any other small business. And every agent knows they have to educate their audience. In their online advertising, for example, they know they should elaborate more on the benefits of working with them and such.

But do people get the same impression from marketing initiatives like before? Seeing an endless stream of ads and content

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Options Appoints Former RBS and MasterCard Executive Terry Hughes as New SVP of Marketing

Options, the leading provider of cloud-enabled managed services to the global capital markets, has today announced that former RBS and MasterCard executive, Terry Hughes, has been appointed as the firm’s new SVP of Marketing. In her new role, Terry will be responsible for leading Options’ global marketing, brand and communications strategy in addition to overseeing the firm’s business development, partner marketing and customer engagement initiatives.

This press release features multimedia. View the full release here:

Terry Hughes, SVP Marketing, Options Technology (Photo: Business Wire)

With over 20 years’ experience, working across multiple business development, customer engagement and management consultancy roles, Terry is an internationally experienced business marketing leader, holding management roles within the Defence, Pharmaceutical and Financial Services Industries.

Prior to Options, Terry was CMO for SeeMeHired, where she was responsible for the creation, planning and development of the firm’s candidate acquisition strategy, as well as holding a variety

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Turn Today’s Top Social Media Platforms into Business Marketing Channels

More business is done online today than ever before. The internet is crawling with potential customers, giving entrepreneurs more opportunities than ever to grow their businesses online. Of course, you need to know what you’re doing. In The Digital Marketing Career Advancement Bundle, you’ll learn some of today’s most important digital marketing tools and techniques.

a woman sitting at a table using a laptop

© Karolina Grabowska

Across eight complete courses, you’ll learn how to utilize some of today’s top social media platforms to reach new audiences, engage with existing ones, and turn page visitors into buyers. There are courses dedicated to Facebook, Twitter, Pinterest, YouTube, and more, showing you how to use each site’s existing advertising infrastructure to create a powerful social media marketing strategy. Through hands-on instruction, you’ll understand how every social network can be leveraged for business use.


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You’ll master concepts like branding, public affairs, marketing communications, and community engagement through each social media

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Masters in digital marketing program helped student land new job

Krystle White realized almost immediately after completing her undergraduate degree in marketing that she would need to gain more skills to be competitive as a young professional in an industry that was continuing to change.

“I wanted to build on what I had learned,” said White, who will be the first student to complete Rutgers Business School’s Master of Science in Digital Marketing later this year.

Her decision to pursue the Master’s in Digital Marketing has already helped her career. Four months into the Covid-19 Outbreak, White found herself in a new role at Oracle where she is applying a lot of what she has learned in the classroom and demonstrating knowledge that she hopes will lead to even more exciting roles in the company.

Q: Why did you want to do a master’s program in digital marketing?

A: “I noticed very quickly after graduating that there were still some

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